Group Coaching with Lisa Hassell

Sue Doesken

We're excited to launch our brand new, 30-day group coaching programme for illlustrators this Summer!

Our brand new programme is the first we have EVER offered of this kind – action packed, live group coaching with Inkygoodness founder Lisa Hassell – designed to kick start your personal and professional development.

Open to recent graduates, emerging illustrators or those who are looking to change their career path. Whether you’re feeling stuck, have lost your confidence or just need some valuable insight – this is for you!

There are just FORTY SPACES available for this new coaching programme starting in August – these spaces are strictly on a FIRST COME FIRST SERVED basis.

Our brand new programme runs like this:

– 30 day programme

– 30 min live group zoom call per week (see what’s covered below)

– Live interaction each session

– Weekly challenges

– Small groups of no more than 10

– Group makeup tailored to be the best possible fit for you and your creative practice

– Exclusive access to our private Facebook group to share your progress!



What we will cover:

W1 – Personal Development – Building a successful career as an illustrator requires more than just talent. You need determination, drive and bags of energy! Getting into healthy habits to nurture your mental and physical health and wellbeing is essential. In our first session you’ll learn how.

W2 – Self Promotion – We discuss how to promote your work online, tips on networking, raising your profile and networking. You’ll get clarity on what works – and what doesn’t – and build your confidence in the process.

W3 – Getting Hired – You’ve developed a killer portfolio – but you’re still failing to win the big jobs because you don’t understand pricing or how to sell your work. This session will provide tips you can action immediately to attract clients and new opportunities.

W4 – Feedback – Honest feedback on your progress and a key opportunity to ask your questions in our final session. Practical tips and an overview of your next steps on your journey as an illustrator.



This programme is priced at £175.*

Exact session dates will be set but will take place on weekdays in the evenings throughout mid-August into September.

Click here to apply to join this programme NOW!



About our founder


Lisa Hassell is a creative consultant, public speaker, design writer and founder of Inkygoodness, an organisation focused on championing emerging illustration talent. Founded in 2010 on a shoestring, Inkygoodness now has a global audience of 60k, made up of design students, creative graduates and young professionals. Previously she ran WE ARE GOODNESS, a creative consultancy and illustration agency representing a diverse roster of international artists.

As an artist agent she has worked with art buyers, advertising agencies and design studios to deliver illustration to clients like Google UX, Google Play, Facebook, The Guardian and New York Magazine. As a design writer her words have appeared in Creative Review, Digital Arts, IdN and Computer Arts magazine, covering topics on creative business, illustration and graphic design, and reporting on emerging trends and sharing industry insight. She has also contributed content to published books ‘Becoming a successful graphic designer’ (Bloomsbury, 2017) and Design{H}ers, (viction:ary, 2019).



Participant reviews

“Thank you so much for your time and your insight. You’re wonderfully motivating! I left the call with you and felt like I had had such a great boost. The great action plan you have sent makes it all feel doable!”Emily, June 2020


“Thank you so much for the chat last week- it was really useful and I have already started to touch on some of the short term goals that you mentioned!” Chloe, May 2020


“I cannot stress enough how helpful your advice is for me. I have always wanted to find the right person who can give honest feedback on my work and to guide me; sometimes it’s hard to tell if one is working in the right direction or if what has been done so far is making any sense at all. Your advice has exceeded my expectations. I love the way you phrased those statements. It’s incredibly powerful. I can feel as if I am already taking action. Thanks so so much for this! ” – Paula, April 2020


“The goals you set out for me are perfect, and just what I need to help keep me focused. Sometimes you just need someone experienced to give you constructive feedback, advice, and a gentle push in the right direction! Thank you.” Kym, April 2020

Please remember these spaces are first come, first served and no more will be added.

*Shortlisted applicants will be contacted within 3 days and invited to pay 50% to secure their place. The balance will be due in early August.

Click here to apply to join this programme NOW!

We look forward to reading your application.


Posted on Jul 15th, 20 by | Twitter: @lisahassell

Founder & director of Inkygoodness, Lisa is a published writer and arts journalist, focusing on creative business, graphic art and illustration and design education. Her words regularly appear in Computer Arts, Creative Bloq, Digital Arts and IdN.